Upconomy - international agency specialized in Digital Marketing, Graphic Design and Software Development.

Company: Upconomy

Representative: Christian Dimov

Position: Director

How would you explain your business in one sentence to your grandmother?

We help companies in their digital journey.

Where did the idea come from and what problem does it solve?

Even nowadays most companies don't know how to sell themselves online. It might be an issue with their branding, their marketing or a slow website. We're here to help them get their business to the next level.

How did you form a team? How do you know each other, why did you decide to work together?

We worked on a joint project for a football tournament. People from different backgrounds and different countries. We clicked and decided we should work together on more projects.

Was there a moment that almost turned you down?

Covid was a hard phase, but we adapted.

The biggest mistake so far?

Oversleeping for a video meeting? It taught us one alarm is never enough and to always double check the time zones.

The most valuable advice you would give to those after you?

If you have an idea to build something, don’t hesitate—someone else might seize the moment before you do.

How do you resemble the Bulgarians and how do you differ from them?

Bulgarians like the other Balkan nations are passionate, sometimes even too passionate. We believe we've found the right balance.

Why is Bulgaria a good (or bad) place to start a business?

Good side - Bulgaria is budget-friendly. Bad side - Bulgaria doesn't support start-ups very much.

If you have a magic wand, which partner or investor would you like to bring to the team?

That's a tricky question. We want to work with partners who know what they want. Also, we want to work with partners from diverse backgrounds. We are open to work with partners from the US, the Middle East, the far East like Japan.

What are your goals? Where do you want to go from here on out?

We want to build a large team with local talents.

Why did you become part of the BESCO team? 

BESCO has cool people and cool companies. We want to be part of such a community.

Additional information 

We have some ideas how we can improve the digital experience of the people. And by digital experience we mean to make their everyday tasks easier and more efficient.